Yellow Bud Pickle Company

Wilmington, NC, based pickle company

Brand Identity - Label/Packaging Design

Yellow Bud Pickle Company is a small-batch pickle brand rooted in quality, simplicity, and natural ingredients. A key differentiator is the use of the cucumber plant’s yellow blossom in the brining process, which informs the brand’s core visual motif. This project involved developing a cohesive brand identity and packaging system, including logo design, label development, and flavor differentiation. The resulting visual language blends botanical illustration with vintage-inspired typography to create a warm, approachable brand that stands out on shelf while reinforcing its unique product story.